Marketing & Metadata Specialist

Helena, MT

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Description

Westaff is seeking a Marketing & Metadata Specialist for a local publishing company in Helena, MT!!

 

Schedule: Full Time 

Pay: $19/hr DOE

Duties: 

Marketing, Publicity, Advertising

  • Publishing & book market research and website analytics
  • Publishing brand development and management
  • Manage association memberships
  • Consult authors on best marketing practices; Collaborate with authors for publicity events both in-person and virtually; Assist authors in applying for awards and advertising opportunities
  • Manage automated email system (constant contact) courses, award updates, etc.
  • Create book promotion content for press releases and sell sheets
  • Manage advertising budget, placement & design (print & online)
  • Manage & create social media postings and promotions
  • Manage newsletter contact list & quarterly content creation
  • Manage book reviewer program
  • Collaborate with sales team for book events and tradeshows
  • Other administrative tasks as directed

Metadata Coordination

  • Book & author database maintenance
  • Book listing metadata deployment and tracking (Amazon, Faire, internal website, etc.)

Skills and Knowledge:

  • Excellent communication skills
  • Strategic and creative thinking
  • Attention to detail
  • PROFICIENCY in Microsoft Excel and Office Suite
  • Competence in Adobe Photoshop and InDesign
  • Experience with CRM Software (Constant Contact)
  • Experience with Squarespace and/or WordPress preferred
  • Social media savvy
  • A passion for the ever-changing online landscape
  • Basic HTML coding skills are a plus
  • Fluency in these programs is a plus:
  • Adobe Suites
  • Amazon Vendor Services
  • Data/Project Management Software

 Education:

Associate’s or bachelor’s degree in communications, public relations, marketing, or a related field is preferred.

Qualifications:

  • Two or more years’ experience in marketing, advertising, brand management, or skills-transferrable field required
  • Two or more years’ experience in data management, analytics, and coordination required
  • Publishing and/or book industry experience a plus!
  • Customer service and administrative experience a plus!

Don't wait - apply to be considered TODAY!!

Military and veterans encouraged to apply

 

 

Apply Now